Agile Product Delivery is one of the SAFe Core Competencies of Business Agility that includes the

Customer Centricity and Design Thinking dimension. Agile Product Delivery is a customer-centric

approach to defining, building, and releasing a continuous flow of valuable products and services to

customers and users. It requires a close collaboration between the business and IT, and a focus on

delivering solutions that meet the current and future needs of the customers and users. Customer

Centricity and Design Thinking are key aspects of Agile Product Delivery that help enterprises

understand their customers and users better, empathize with their problems and goals, and co-create

solutions that delight them. Customer Centricity and Design Thinking also enable enterprises to

validate their assumptions and hypotheses, and pivot when necessary to achieve the desired

outcomes. Reference: Exam Study Guide: SP (6.0) - SAFe® Practitioner, Agile Product

Delivery, Customer Centricity, Design Thinking