In the context of creating a customer loyalty account where the customer's contact information is

captured and displayed within the case, organizing and relating this data efficiently is key.

B . An Embedded data field: This option allows the contact information (name, email, phone number,

address) to be structured as part of the case data in a coherent and integrated manner. Embedding

this information ensures it is directly associated with each loyalty account case, facilitating data

management and access within the application's data model.

A Data reference field (A) links to data instances outside the case, which is not the primary

requirement here. A Case reference field (C) is used for linking cases together, which does not apply

to this scenario of capturing contact information. A Query field (D) is intended for retrieving data

based on a query, which is not relevant for directly embedding and displaying entered contact

information within a case.

Reference: Pega's platform documentation details the use of Embedded data fields to structure

related data within cases, highlighting their role in efficiently organizing and managing case-specific

information in a structured format.