Q: 13
A Loyalty Program Manager has proposed a new promotion with the following redemption
requirements on their non-qualifying points for the two respective tiers.
* for Gold-tier members, a single non-qualifying point is equal to $2 if the total purchase value is
$200 or more.
* for Gold-tier members, a single non-qualifying point is equal to $1 if the total purchase value is less
than $200.
* for Gold-tier members, a single non-qualifying point is equal to $1, irrespective of the total value
of the purchase.
Considering the above requirements, which three redemption rule options should be selected for the
proposed promotion?
Options
Discussion
C vs D here. I think it's D since each way to earn points (referral, bonus, etc) is a subtype of an accrual. Pretty sure Journal Subtype is built for this but I'm new to Loyalty Mgmt, so could be missing something. Agree?
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Question 13 of 25