1. SAP Help Portal
SAP Analytics Cloud
"Applying Custom Transformations to Data in Datasets": "You can use the custom expression editor to create your own transformation formulas... For example
you can use an IF function to create a new column with values based on the values in another column." This document explicitly links the Custom expression editor to the use of IF functions for transforming data in a dataset.
2. SAP Help Portal
SAP Analytics Cloud
"Combining and Editing Data in the Modeler": In the section describing data wrangling
the process shown is to select a column
choose "Add Transform"
and then select "Custom Expression". This action opens the editor where conditional formulas are built to transform the data. This confirms the workflow and the name of the tool.