The "contact date" is a specific setting within the delivery activity of an Adobe Campaign workflow. By setting the contact date to Monday at 8 AM, the practitioner schedules the delivery for that future time. Crucially, this setting is coupled with an option to "Compute target on contact date." Enabling this ensures that the target audience is calculated just before the delivery is sent on Monday, rather than when the workflow is initially executed on Friday. This directly fulfills the requirement to use the most up-to-date target data at the time of sending.

A. extraction date: This is not a distinct configuration option. The date and time of target extraction are determined by other settings, such as the workflow's execution time or the delivery's contact date.

C. scheduler: A Scheduler activity triggers the start of an entire workflow at a specified time. While this could be used, the "contact date" is the more specific and direct configuration for scheduling the delivery itself.

D. approval: An approval activity is used for workflow governance to pause execution pending a user's sign-off. It has no function related to scheduling or target calculation timing.

1. Adobe Campaign Classic v7 Documentation

Delivery properties: In the "Scheduling" section of the delivery activity properties

the documentation states

"You can postpone the delivery by setting a contact date in the future... The Compute target on contact date option lets you recalculate the target on the specified contact date instead of using the target calculated during the execution of the workflow." This directly supports using the contact date to ensure the target is up-to-date.

Source: Adobe Experience League

"Delivery properties".

2. Adobe Campaign Classic v7 Documentation

Scheduler: The documentation for the Scheduler activity explains its function: "The Scheduler activity lets you trigger the execution of a workflow according to a defined schedule." This highlights its role in starting the entire workflow

which is a different mechanism from scheduling an individual delivery within the workflow.

Source: Adobe Experience League

"Scheduler".