Forecast Accuracy (C) measures the effectiveness of the Demand to Management OMBP by
comparing predicted demand to actual demand, reflecting how well the process anticipates market
needs. For example, if a forecast predicts 1,000 units and actual sales are 950, accuracy is 95%,
indicating strong performance. Option A (Customer Acquisition Cost) is a marketing metric,
unrelated to demand planning. Option B (Supplier Lead Time) assesses supplier performance, not
forecasting. Option D (Inventory Turnover) measures stock movement, an outcome influenced by
forecasting, not a direct metric. Accurate forecasts drive efficient inventory and production planning,
reducing costs (e.g., avoiding $10,000 in overstock) and ensuring customer satisfaction.
Reference: Oracle Fusion Cloud SCM Documentation - "Demand Management Metrics"
