Adobe AD0 E559
Q: 1
A list is imported into Adobe Marketo Engage with 'Country values of "US'. A Trigger based Smart
Campaign identifies the non-standard values and updates the 'Country' field values to 'United States
of America".
What best practice steps must be taken when embarking on developing such a process?
Options
Q: 2
Bhaskar has implemented a new naming convention that calls for users to include PRODI, PR0D2,
PROD3, or MULTI. These are to indicate which product line(s) the program is related to.
What is one new benefit Bhaskar will gain by implementing this new naming convention?
Options
Q: 3
A field needs to be created on the Person object that is visible in both CRM and Adobe Marketo
Engage.
Which steps always need to be completed in order to accomplish this?
Options
Q: 4
A marketer decided to check the activity log of a person but does not find any activities as displayed
below:
What is the reason the Activity Log tab is empty?
What is the reason the Activity Log tab is empty?Options
Q: 5
The duration of a wait step in an existing active smart campaign was modified from 2 days to 5 days.
If there were 10 people in the Wait step when the step was changed, what would happen?
Options
Q: 6
David wants to time-stamp a custom field called 'MQL DateTime Most Recent' every time a person
reaches the MQL stage. He will use a smart campaign that triggers upon MQL and the flow will have
no wait steps.
Which type of token would he use in the "Change Data Value' flow step required to achieve his goal?
Options
Q: 7
A marketer has run a whole email A/B test within an email program, and there was a clear winner
defined when the test finished running. The marketer then wants to send a follow-up email to
everyone who received the losing email.
How would they find the list of people who received the losing email?
Options
Q: 8
Garrin is building a smart campaign with the goal of sending an automated alert to sales when a
person fills out a form and clicks a link in an email. He wants the automated email to only be sent out
if that person is not unsubscribed and is located in the United States or Canad
a. To solve for this, Garrin built this smart list:
Given the smart list logic, did Garrin set the campaign up correctly to achieve his desired results?
Given the smart list logic, did Garrin set the campaign up correctly to achieve his desired results?Options
Q: 9
Jay has set up a webinar program and successfully connected it to a launchpoint webinar provider.
The webinar confirmation email is using the {{member.webinar url}} token of a Adobe Marketo
Engage program. The webinar program is live and 40 people have registered on a Adobe Marketo
Engage LP and have a program status of registered and received a confirmation email. However, the
unique link for all registrants is not being populated.
What are two things that Jay could try to identify the issue? (Choose two.)
Options
Q: 10
An Engagement Program has not deployed the next new email even though there are people in the
stream and the cadence set correctly.
What is one possible reason the email has not been launched?
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