Business Owners in SAFe have a critical role in Program Increment (PI) Planning. They are
responsible for setting the business context for the Agile Release Train (ART). This involves presenting
the business vision, key objectives, and market needs to the teams to ensure alignment with the
business strategy1. They also actively participate in the PI Planning events, providing the teams with
the necessary guidance and support to achieve the business goals2. Their involvement is crucial for
the ART to understand the broader business objectives and to ensure that the solutions developed
meet the customer and stakeholder needs1.
