View PEGAPCDC87V1 Exam Questions

Q: 11

DRAG DROP A financial institution wants to add a new tracking period to track its customers' response over 15 days in various channels. Once the response is tracked, they want to suppress the credit card actions if customers ignore it three times within 15 days. Put the steps in the correct order to implement this task.

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Create the suppression rule for the credit card actions per the requirement.
Extend the CheckSpecificChannel Limits and CheckAllChannelLimits strategies to include the Interaction History Summary rule.
Create a new Interaction History Summary rule and field value to track responses to actions over 15 days.
Create contact policies for the new tracking period per the requirement.

Q: 12

DRAG DROP You are a decisioning consultant responsible for configuring offer prioritization for home loan offers based on the business requirements. Select each prioritization factor on the left and drag it to the correct condition on the right.

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Assign a financial value to an action
Situational context for each action
Likelihood of a customer responding positively
Assert some level of control over the prioritization

Q: 13

DRAG DROP You are a strategy designer on a next-best-action project and are responsible for designing and implementing decision strategies. Select each component on the left and drag it to the correct requirement on the right.

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Determine target budget to retain a customer
Divide customers into risk segments
Compute sum of profit
Determine customer credit score

Q: 14

DRAG DROP U+ Bank a retail bank is cross-selling on the web by showing various credit card offers to its customers. The bank wants to introduce a new offer in the Business Operations Environment Place the steps in the correct order of implementation.

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Rank the change request
Approve the change request
Perform persona testing
Create a change request
Define action details and engagement policies
Complete and deploy the revision

Q: 15

DRAG DROP The U+ Bank marketing department wants to leverage the next-best-action capability of Pega Customer Decision Hub™ on its website to promote new offers to each customer. Place the events in the sequential order.

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The website loads the account page with the content returned by Customer Decision Hub.
Customer Decision Hub evaluates offers from the associated issue/group.
The website invokes the real-time container before loading the account page.
Customer Decision Hub returns the resulting offer details to the website.

Q: 16

HOTSPOT U+ Bank, a retail bank, has introduced a credit cards group with Gold card and Platinum card offers. The bank wants to present these two offers based on the following criteria: 1. For both cards, customers must be above the age of 18 2. Offer both cards only if the customer does not explicitly opt-out of any direct marketing for credit cards 3. Platinum card is suitable for customers with the Credit Score > 500 As a decisioning consultant, how do you implement this requirement? In the Answer Area, select the correct engagement policy for each criterion.

Your Answer

Q: 17

HOTSPOT In the Answer Area, select the correct engagement policy for each condition.

Your Answer

Q: 18

HOTSPOT U+ Bank's marketing department currently promotes various credit card offers by sending emails to qualified customers. The bank wants to limit the number of offers that customers can receive over a given period of time. In the Answer Area, select the correct artifact you use to implement each requirement.

Your Answer

Q: 19

HOTSPOT U+ Bank, a retail bank, presents offers on its website by using Pega Customer Decision Hub™. The bank wants to leverage Customer Decision Hub capabilities to present relevant offers to qualified customers. As a decisioning consultant, you are responsible for configuring the business requirements with the Next-Best-Action Designer, which involves several tasks. To accomplish these tasks, you might have to use auto-generated decision strategies, create new decision strategies, or edit existing strategies. In the Answer Area, select the correct execution for each Task.

Your Answer

Q: 20

HOTSPOT U+ Bank a retail bank, has recently implemented a project in which credit card offers are presented to qualified customers when they log in lo the web self-service portal. The bank added engagement policy conditions to show the offers based on the banks requirements. In the Answer Area select the correct engagement policy for each condition.

Your Answer

Correct Answer:

Explanation

Correct Engagement Policy Configuration:

The customer must not be flagged as a defaulted borrower

Engagement policy: Eligibility

Customer already owns a higher-value offer

Engagement policy: Applicability

Must be a resident of New York City

Engagement policy: Eligibility

The savings product offers are relevant only if the customer has not explicitly opted out of direct

marketing

Engagement policy: Applicability

Inappropriate for customers with a credit score < 300 as they are likely to default

Engagement policy: Suitability

The customer must not be flagged as a defaulted borrower

Eligibility: Eligibility conditions determine whether a customer qualifies for an offer at a basic level.

Being flagged as a defaulted borrower is a fundamental criterion to disqualify a customer from

receiving certain offers.

Reference: [Pega-Customer-Decision-Hub-User-Guide-85.pdf, "Understanding Next-Best-Action

Designer engagement policies", pg. 128]

Customer already owns a higher-value offer

Applicability: Applicability conditions are used to determine if an offer is relevant at a specific point

in time. If a customer already owns a higher-value offer, presenting another similar offer may not be

relevant.

Reference: [Pega-Customer-Decision-Hub-User-Guide-85.pdf, "Understanding Next-Best-Action

Designer engagement policies", pg. 128]

Must be a resident of New York City

Eligibility: This is another basic qualifying criterion, ensuring that only residents of a specific location

are considered for certain offers.

Reference: [Pega-Customer-Decision-Hub-User-Guide-85.pdf, "Understanding Next-Best-Action

Designer engagement policies", pg. 128]

The savings product offers are relevant only if the customer has not explicitly opted out of direct

marketing

Applicability: This condition ensures the relevance of the offer based on the customer’s current

status regarding direct marketing p

References

Reference: [Pega-Customer-Decision-Hub-User-Guide-85.pdf, "Understanding Next-Best-Action

Designer engagement policies", pg. 128]

Inappropriate for customers with a credit score < 300 as they are likely to default

Suitability: Suitability conditions ensure that offers are in the best interest of the customer. Offering a

credit product to someone with a very low credit score might not be suitable given the high risk of

default.

Reference: [Pega-Customer-Decision-Hub-User-Guide-85.pdf, "Understanding Next-Best-Action

Designer engagement policies", pg. 128]

By setting the engagement policies correctly, U+ Bank ensures that the offers shown to customers are

appropriate, relevant, and beneficial, thereby improving customer satisfaction and reducing risk.

Question 11 of 20 · Page 2 / 2

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