Correct Engagement Policy Configuration:
The customer must not be flagged as a defaulted borrower
Engagement policy: Eligibility
Customer already owns a higher-value offer
Engagement policy: Applicability
Must be a resident of New York City
Engagement policy: Eligibility
The savings product offers are relevant only if the customer has not explicitly opted out of direct
marketing
Engagement policy: Applicability
Inappropriate for customers with a credit score < 300 as they are likely to default
Engagement policy: Suitability
The customer must not be flagged as a defaulted borrower
Eligibility: Eligibility conditions determine whether a customer qualifies for an offer at a basic level.
Being flagged as a defaulted borrower is a fundamental criterion to disqualify a customer from
receiving certain offers.
Reference: [Pega-Customer-Decision-Hub-User-Guide-85.pdf, "Understanding Next-Best-Action
Designer engagement policies", pg. 128]
Customer already owns a higher-value offer
Applicability: Applicability conditions are used to determine if an offer is relevant at a specific point
in time. If a customer already owns a higher-value offer, presenting another similar offer may not be
relevant.
Reference: [Pega-Customer-Decision-Hub-User-Guide-85.pdf, "Understanding Next-Best-Action
Designer engagement policies", pg. 128]
Must be a resident of New York City
Eligibility: This is another basic qualifying criterion, ensuring that only residents of a specific location
are considered for certain offers.
Reference: [Pega-Customer-Decision-Hub-User-Guide-85.pdf, "Understanding Next-Best-Action
Designer engagement policies", pg. 128]
The savings product offers are relevant only if the customer has not explicitly opted out of direct
marketing
Applicability: This condition ensures the relevance of the offer based on the customer’s current
status regarding direct marketing p
