View PDDM Exam Questions

Q: 11

With mobile marketing, an explicit opt-in to messages should be requested or confirmed in the first instance from the end-user. What is this approach part of? Choose one of the following: Exhibit:

Options

Q: 12

What does the term 'frequency' refer to in email marketing? Choose one of the following:

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Q: 13

What is the name given to the series of pages leading to the goal page destination URL? Choose one of the following:

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Q: 14

You recognize the importance of creating articles and blog posts to drive traffic to your website. What is this activity known as? Choose one of the following:

Options

Q: 15

HOTSPOT Where would you click in the Google AdWords screen shown in order to adjust your campaign spend allowance? Click in the screen below.

Your Answer

Q: 16

You wish to make the most of your email marketing campaign. Which practice can help with Click Through Rates? Choose one of the following: Exhibit:

Options

Q: 17

HOTSPOT You are working on a Product Launch event within Facebook. Click in the screen shown to begin adding a map of the event location:

Your Answer

Q: 18

HOTSPOT Click in the screen below to sign up for the Digital Marketing Institute YouTube Channel:

Your Answer

Q: 19

HOTSPOT Which tab will you first click on within the Google AdWords screen shown below in order to access your Ad Groups?

Your Answer

Q: 20

DRAG DROP You want to adopt an appropriate communication style and tone. Match the style of communication with the target group below:

Your Answer

Question 11 of 20 · Page 2 / 2

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