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Q: 1
Which one of the following is the name for a camera-based application on a smart phone that reads printed code-style icons? Choose one of the following:
Options
Q: 2
An end-user's email inbox is a personal space. With this in mind, what would it be important to consider with your email marketing messages? Choose one of the following: Exhibit: DMI PDDM question
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Q: 3
Which marketing domain do technologies such as Bluetooth, QR codes and Near-Field Communications (NFC) combine to make up? Choose one of the following:
Options
Q: 4
You have been preparing the latest Digital Marketing Strategy document for the Senior Management Team. In particular you have taken into account factors such as age and gender, as well as the social background of your target audience. What is the general term used to describe this? Choose one of the following: Exhibit: DMI PDDM question
Options
Q: 6
Which one of the following would be considered as a traditional marketing channel?
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Q: 7
What do Keyword Research Tools provide information about? Choose one of the following:
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Q: 9
There are tools available to allow you see how a site renders and displays in different web browsers. Which one of the following is such a tool?
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Q: 10
Which digital marketing tactic develops engagement with the target audience across a range of different networks, forums and devices? Choose the appropriate digital marketing tactic from the Digital Marketing Institute Framework using the numbered options given. Exhibit: DMI PDDM question
Options
Question 1 of 20 · Page 1 / 2

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