An agile supply chain strategy is designed for markets characterized by high demand volatility, short product life cycles, and unpredictability, which are hallmarks of the electronics industry. Agility focuses on flexibility, speed, and responsiveness to cope with rapid changes in customer requirements and market conditions. Unlike lean strategies that prioritize cost reduction in stable environments, agility enables a company like ABC to thrive by quickly adapting its products and supply volumes to a "highly competitive, fast-changing market." This approach uses market sensitivity and virtual integration with partners to manage uncertainty effectively.

A. Lean: Lean strategies are optimized for stable, predictable demand environments to eliminate waste and reduce costs, which is unsuitable for a volatile market.

B. Just-in-Time: As a component of the lean philosophy, JIT requires a highly predictable demand and stable supply base, making it inappropriate for a fast-changing industry.

C. Responsive: While responsiveness is a key element of agility, agility is a broader concept that also encompasses flexibility and the ability to manage both demand and supply-side uncertainty.

1. Christopher, M. (2000). The Agile Supply Chain: Competing in Volatile Markets. Industrial Marketing Management, 29(1), pp. 37-44. (This paper establishes the framework for agile supply chains, defining them as the appropriate response for volatile and unpredictable markets, contrasting them with lean supply chains which are suited for predictable environments. The electronics market is a classic example of a volatile market discussed.) DOI: https://doi.org/10.1016/S0019-8501(99)00110-800110-8)

2. Lee, H. L. (2002). Aligning supply chain strategies with product uncertainties. California Management Review, 44(3), pp. 105-119. (Lee's framework categorizes products based on demand and supply uncertainty. Electronics are "innovative products" with uncertain demand, for which a responsive or "agile" supply chain is the correct strategic choice, as detailed on p. 109, Figure 1.) DOI: https://doi.org/10.2307/41166135

3. Gattorna, J. L. (2006). Living Supply Chains: How to Mobilize the Enterprise Around Delivering What Your Customers Want. Pearson Education. (This text discusses aligning supply chain strategies with customer buying behavior. For dynamic and unpredictable markets like electronics, a "fully flexible" or "agile" response is required, as opposed to lean responses for predictable segments. See Chapter 4 for the strategic alignment framework.)