One of the key objectives of AI in the context of digital transformation is to become essential to the

success of the digital economy. Here’s an in-depth explanation:

Digital Transformation: Digital transformation involves integrating digital technology into all areas of

business, fundamentally changing how businesses operate and deliver value to customers.

Role of AI: AI plays a crucial role in digital transformation by enabling automation, enhancing

decision-making processes, and creating new opportunities for innovation.

Economic Impact: AI-driven solutions improve efficiency, reduce costs, and enhance customer

experiences, which are vital for competitiveness and growth in the digital economy.

Reference:

Brynjolfsson, E., & McAfee, A. (2014). The Second Machine Age: Work, Progress, and Prosperity in a

Time of Brilliant Technologies.

W. W. Norton & Company.

Westerman, G., Bonnet, D., & McAfee, A. (2014). Leading Digital: Turning Technology into Business

Transformation. Harvard Business Review Press.