Comprehensive and Detailed In-Depth
Measuring change progress is a critical responsibility in the APMG Change Management Foundation,
ensuring alignment with objectives. The question seeks a term for outcome-focused measures. Let’s
dive deeply into each option:
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Context: Change Managers need metrics to demonstrate success, not just activity
completion. These measures must be defined collaboratively (e.g., with sponsors) and tied to desired
outcomes (e.g., improved efficiency, customer satisfaction), providing evidence that the change is
delivering value.
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Option A: Islands of Stability – This term, sometimes used in change literature, refers to fixed
points (e.g., unchanged processes) providing comfort during upheaval. It’s about emotional
anchoring, not measurement. For example, retaining a familiar reporting structure during a tech
rollout isn’t a metric but a stabilizing factor, making this irrelevant here.
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Option B: Key Performance Indicators (KPIs) – Correct answer. KPIs are quantifiable measures
reflecting success against goals, widely used in change management. The APMG framework defines
them as tools to track outcomes like sales growth post-training or error rates after a system upgrade.
For instance, if a change aims to boost productivity, a KPI might be “average tasks completed per
hour.” Agreed upon with stakeholders, KPIs show whether the change is on track, making them the
standard term in this context.
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Option C: Incremental Milestones – Milestones mark progress (e.g., “training completed by
Q2”), but they’re time-based checkpoints, not outcome measures. While useful, they don’t
inherently reflect success (e.g., training might finish but not improve skills), so they’re less precise
than KPIs for the question’s focus.
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Option D: Transition Tranches – This refers to phased delivery segments (e.g., rolling out
software by department). It’s a strategy, not a measurement tool, and doesn’t assess outcomes,
ruling it out.
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Deep Reasoning: KPIs bridge outputs (what’s done) and outcomes (what’s achieved). The
APMG emphasizes their role in the Balanced Scorecard or benefits realization, distinguishing them
from milestones (process-focused) or tranches (delivery-focused). For example, a KPI like “customer
retention rate” directly ties to a change’s purpose, unlike a milestone like “system installed.”
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Example Application: In a retail change to improve service, KPIs might include “average
customer wait time” or “Net Promoter Score,” agreed with managers to track progress, proving
Option B’s fit.
Reference: APMG Change Management Foundation, Chapter 8 – Measuring and Sustaining Change
Outcomes, Key Performance Indicators section.