SAP's Business AI strategy is built on three core pillars that represent its essential value propositions. First, it embraces an open ecosystem, leveraging strategic partnerships with industry leaders like Google Cloud, Microsoft, and Aleph Alpha to integrate the best available technology. Second, it delivers a tangible user experience through Joule, a natural-language AI copilot embedded across SAP's cloud portfolio to provide contextual insights. Third, and most critically, SAP Business AI is uniquely powerful because it is grounded in the vast, real-time business data from mission-critical processes managed by SAP systems, such as finance, supply chain, and HR, making the AI relevant, reliable, and context-aware.

A. SAP's strategy is to fine-tune and ground existing foundation models with customer data, not to train large, multi-modal models from scratch, which is technologically and financially intensive.

E. SAP consistently messages its AI as a "copilot" designed to augment and empower human workers by automating repetitive tasks and providing insights, not to replace them.

1. SAP White Paper. (2023). A New Era of Enterprise AI: SAP’s Generative AI Strategy.

Page 4: "Relevant: SAP Business AI is built into the SAP applications that power your most mission-critical business processes... It is grounded in your business data and context." (Supports option D).

Page 4: "Joule will work alongside your people..." (Refutes option E).

Page 5: "SAP is taking an open-ecosystem approach... to find the best model for the task... We then fine-tune these models on anonymized customer data..." (Supports option B and refutes option A).

2. SAP News Center. (2023

September 26). SAP Announces Joule

a Natural-Language

Generative AI Copilot.

Paragraph 1: "Joule will be embedded throughout SAP’s cloud enterprise portfolio

delivering proactive and contextualized insights from across the breadth and depth of SAP solutions and third-party sources." (Supports option C).

3. SAP News Center. (2023

May 16). SAP Embeds Generative AI Across Its Cloud Portfolio and Partners with Leading Innovators to Help Customers Unleash Their Full Potential.

Paragraph 6: "SAP is building on its long-standing

strategic partnerships with Microsoft and Google Cloud... SAP is also partnering with Aleph Alpha GmbH..." (Supports option B).