Q: 1
An organization wants to implement B2C Commerce, Marketing Cloud, and Service Cloud in a phased
manner with the goal of keeping the overall project manageable and achieving a quick return on
investment.
Their current legacy commerce system is home grown and has frequent, costly outages— making this
the highest priority for replacement. The current marketing platform collects only basic analytics
from email marketing campaigns and has no awareness of the larger customer context. Currently,
the call center meets most customer needs but the process is time-consuming and forces the agent
to interact with multiple disconnected systems.
Which two implementation strategies should a Solution Architect recommend when rolling out an
integrated customer experience across B2C Commerce, Marketing Cloud, and Service Cloud?
Choose 2 answers
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