A Snippet is a type of asset in Adobe Marketo Engage that allows you to create dynamic content

blocks that can be reused across multiple assets1.

Snippets can be used in two types of assets: emails and landing pages1.

To use a Snippet in an email or a landing page, you need to drag and drop the Snippet element from

the Elements tab to the desired location in the editor2.

You can then select the Snippet you want to use from the drop-down menu in the Properties tab2.

Snippets can be customized based on segmentation rules, so that different versions of the Snippet

are displayed to different audiences3.

Snippets cannot be used in forms or reports, as they are not supported by those types of assets.

Reference: 1: Create a Snippet 2: [Add Content to a Snippet] 3: [Use Segmentation and Dynamic

Content

in

Snippets]

:

[Asset

Types

in

Adobe

Marketo

Engage]

:

https://experienceleague.adobe.com/docs/marketo/using/productdocs/personalization/segmentation-and-snippets/snippets/create-a-snippet.html?lang=en

:

https://experienceleague.adobe.com/docs/marketo/using/productdocs/personalization/segmentation-and-snippets/snippets/add-content-to-a-snippet.html?lang=en :

https://experienceleague.adobe.com/docs/marketo/using/productdocs/personalization/segmentation-and-snippets/snippets/use-segmentation-and-dynamic-content-

in-snippets.html?lang=en

:

https://experienceleague.adobe.com/docs/marketo/using/productdocs/asset-management/asset-types-in-adobe-marketo-engage.html?lang=en