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Q: 1
A media site wants to maximize static advertisement profits on the ads that ate shown at the top of their article pages. Which metric should they focus on improving?
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Q: 2
What does Adobe Target optimize towards when running an Automated Personalization activity?
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Q: 3
An e-commerce company has important information for customers and will use a pop-up notification to convey this information immediately after a user register. However, there is concern a pop-will be annoying to the customer. Which KPI can be determined if there is a negative impact from the pop-up?
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Q: 4
A marketer has a number of alternative image assets available and they would like to use machine learning to decide the most appropriate image to deliver to each individual visitor, based on real- time behavioral data. Which activity type should an Adobe Target Business Practitioner recommend using?
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Q: 5
What is the main purpose of the Preview functionality within the Visual Experience Composer when creating a Multivariate test activity?
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Q: 6
A restaurant chain that Has been running a Recommendation activity to promote sides and add-ons decides to run the same activity on its native mobile app only. Which experience composer should an Adobe Target Business Practitioner use to accomplish the task?
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Q: 7
An A/B test has been running on a page with very high traffic for longer than the estimated duration as previously determined using the Sample Size Calculator. The confidence level is at 96%. However, the lift for the Experience B is very small, at just 0.6%. What can be concluded for the test?
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Q: 8
An employee within an organization that does not have access to Adobe Target wants to preview experience using the QA URL before the activity is activated. What is the minimum permission level required to completed this task?
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