Q: 13
Which metric is used to determine how much should be spent to acquire a customer?
Options
Discussion
Going With C
Had something like this in a mock, C is LTV (Lifetime Value) which helps decide customer acquisition spend. Makes sense here, pretty sure that's what they want.
Had something like this in a mock, C is LTV (Lifetime Value) which helps decide customer acquisition spend. Makes sense here, pretty sure that's what they want.
Option C Saw similar in some official practice sets, LTV is what guides how much you invest per customer.
Call it it's C for LTV, since that's the main metric companies use to set how much they'll spend acquiring new customers. I've seen this logic pop up in official guides and practice exams too. If you look at the exam topics for this cert, they focus a lot on planning and metrics, so LTV just fits. Anyone disagree?
C for me, that’s the metric used to decide how much you can spend to get a customer.
Ugh Cisco mixes marketing terms, but C imo.
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