Risk-sensitive pricing ensures that financial institutions and businesses properly account for risk in
their pricing strategies to maintain stability and sustainability. PRMIA’s Risk Pricing and Capital
Adequacy Guidelines define the importance of risk-sensitive pricing in ensuring fair compensation
for risk exposure and avoiding risk concentration issues.
Step 1: Why Risk-Sensitive Pricing Is Important
Aligns risk with return: Pricing should be designed to reflect the underlying risk and return trade-off.
Protects investors: Investors expect compensation for capital at risk (Option A is correct).
Reinforces risk-aware culture: PRMIA promotes linking incentives to risk-adjusted returns (Option B
is correct).
Prevents adverse selection: Proper risk pricing prevents low-quality assets from accumulating
(Option C is correct).
Step 2: Why Option D Is Incorrect
Income targets are business-driven, not risk-driven.
Risk-sensitive pricing aims to balance risk and reward, not just maximize revenue.
PRMIA discourages profit-seeking behavior at the expense of risk considerations.
PRMIA Risk Reference Used:
PRMIA Risk Pricing Guidelines – Defines the principles of risk-sensitive pricing.
PRMIA Risk-Adjusted Return Standards – Stresses linking incentives to risk-aware decisions.
PRMIA Capital Adequacy Framework – Highlights the role of risk-sensitive pricing in portfolio
management.
Final Conclusion:
Risk-sensitive pricing is designed to align returns with risk exposure, not simply to meet or exceed
income targets, making Option D the correct answer.
